Results

Real-World Success: Digital Marketing Case Studies That Deliver Results

Curious about how strategic digital marketing can transform a small business? Our digital marketing case studies showcase real businesses that turned challenges into growth opportunities. From increasing website traffic to boosting lead generation, these success stories highlight proven strategies that deliver measurable results—without the hefty agency price tag. Explore how data-driven marketing, smart content strategies, and optimized campaigns have helped businesses like yours thrive.

SUNDANCE TRAIL GUEST RANCH

Results on a Tight Budget

Organic traffic to the Sundance Trail Guest Ranch website has doubled in the past 6 months after making some major fixes to their website structure, performing keyword research and rewriting their site content accordingly.

The Ranch hadn’t migrated to GA4 and had no idea how much traffic they were getting or where they were losing site visitors. We set up GA4 and conversions allowing us to pinpoint weaknesses and make key changes to improve site results.

Created a Meta Leads campaign that resulted in over 200 leads at a cost of $1.10 per lead resulting in $32,000 in revenue.

In spite of increased website traffic, bookings were not increasing at a corresponding rate. After digging into the data, we implemented a booking form and, with dedicated follow through, this form is converting at 24%.

With over 50 leads per month coming in and limited staff, several email automations were implemented in order to simplify the follow up process. We’re working on a system to gauge performance and I’ll update with this information as it becomes available.

Two horseback riders enjoying a fall morning ride
AMBARY GARDENS

Rebrand Success

Ambary Gardens, a premium CBD company, struggled to connect with a key audience—seniors. Their product packaging and messaging weren’t resonating with this demographic, who were often skeptical of CBD and hesitant to try it. The brand needed a strategic overhaul to make CBD feel more approachable and trustworthy.

To bridge the gap between Ambary Gardens and its senior audience, I led a brand refresh focused on:

    • Redesigning product packaging to feel more professional, calming, and senior-friendly.
    • Clarifying brand messaging to educate without overwhelming, addressing common concerns about CBD in a reassuring way.
    • Aligning digital marketing content (website copy, email campaigns, and social media) with a more approachable tone, using real customer testimonials and easy-to-understand explanations.
  • Increased Engagement & Trust – Content and visuals tailored to seniors helped demystify CBD, increasing time spent on the website and interactions with educational materials.
  • Higher Retention & Customer Loyalty – By making CBD feel accessible rather than intimidating, you built stronger customer relationships, leading to repeat purchases.
  • Enhanced Brand Perception – The redesign positioned Ambary Gardens as a trusted, senior-friendly brand in the CBD space, improving overall brand credibility and word-of-mouth referrals.
  • 700% increase in online sales within twelve months, as hesitant buyers became more comfortable.
  • Higher website engagement, with a 40% boost in time spent on educational pages.
  • Stronger customer trust, reflected in a rise in repeat purchases and positive reviews.
  • More effective email marketing, with a 25% increase in open rates and conversions.

By refining their brand presentation and messaging, Ambary Gardens successfully repositioned itself as a trusted CBD provider for seniors—turning skepticism into sales.